How to Choose a Website Design Company

Whether you are a start-up or a well-established business, there comes a time where you realize that you need to build a digital presence to gain more customers and need an extra set of hands while doing so. This is where you start to think “I need to hire a Web Design company” and so you hop on your computer but aren’t sure where to start.  Understandable. There’s a lot of information out there on the internet and you want to make sure you make the right move.

There are a lot of people who have been in your shoes, that’s why we figured we’d put together a list of tips on “How to Choose a Web Design Company” to make things easier for you. Let’s get started!

Step One: Research

Google Search

This might come as a no-brainer, but the first step you need to take when finding a web design company is doing research. Hop on Google and do a search for the service you are looking for. Whether it’s a website designer, website developer, or even a general digital marketing company, put in the keywords and take a look at your first set of results.

The first thing you’ll see, as highlighted in the Google Search image displays, is ads. These ads that are placed are Google Search ads and have been placed by the businesses themselves. Some of these results can be local, but many can appear from companies that are out of the start. If you are looking to partner with a local web design company based upon your location, it’s ideal for you to keep scrolling down those Google results until you get past the Google ads.

Google Local

You’ll land next upon Google local where you’ll want to keep your eyes out for Indianapolis website design companies who are listed that have reviews. This is a great way to gain some knowledge about the website design companies based upon past customer experiences.

Website Design Directories

Finally, take a look at top website design directories such as UpCity, Clutch, Expertise and Good Firms. Each of these has a shortlist of website design companies in your local area who has proven their skills amongst the competition. There might be some companies on that list that might prove to be a better fit for your company’s needs and marketing budget that just haven’t broken through the top pages of Google.

Step Two: Utilize Your Network

While you are conducting your search online, make sure you reach out to your network. Ask friends, families or fellow business owners if they might know any website designer companies and have personal experience with them. While doing this, make sure not to settle for a “college student that does website design for fun”. We’ve had plenty of clients who have gone down this route and nine times out of ten, it doesn’t work out! 

It’s important to find an Indianapolis website design company who has a portfolio of work and can even give you references if you were to ask! 

Step Three: Check Out Their Work

Whether you’ve found a list of potential website design companies through a Google search or through your network, the next step is to check out the website design company’s work!

Each company that you find will most likely have a portfolio of work or a list of case studies they’ve completed. Take a look through this list and see the work they’ve done. Ask yourself some questions such as:

• “Do I like their design work?”
• “Does their design work look professional?”
• “Do they service multiple industries?”
• “What are all of their service offerings?”

Gather these internal questions, but also build a list of questions to ask the company when you’ll approach…Step Four.

Step Four: Email or Call!

You’ve done your research both within your network and online and so now is the time to reach out to the Indianapolis website design companies you’ve selected and learn more! 

Either give the company a call or send them an email. Talk to them about your project and ask them questions about the process of working with them. 

One of the most important things to get out on the table is your budget. Web design companies can vary pretty significantly when it comes to pricing. It is important to make sure you find the perfect partner that understands both your vision as well as your budget. 

We hope this blog helped you answer a few questions when deciding ” How To Choose A Web Design Company.” 

It’s important to understand that in all of these steps, the biggest priority is yourself. Make sure to find a company that is the best fit for yourself and your companies needs. Make sure you build a good connection with your company of choice because just like your company, websites are always evolving and changing so it’s important that you build a relationship with a company that you can rely on for years to come!