Name Company Describe your target audience. Who are they? What is your purpose on social media? Who else (brands/celebrities/people) does your audience engage with? Describe your brand voice. What tone should social media updates have? Why do people choose you over your competitors? Why do people choose you over your competitors? What’s the vision of your company? What are the most important aspects of your business you want us to focus on? What call to action (CTA) do you typically want readers to take after reading your content? Are there any competitors or companies that do social media well that you'd like to emulate? If so, can you provide names or links? Do you have anything else you think we should know? Submit